Digital Marketing
Paid search, paid social, SEO, and email/lifecycle campaigns run as one coordinated funnel instead of disconnected channels.
Most marketing spend is wasted running channels in isolation. We plan paid, organic, and lifecycle campaigns against a single funnel and budget, so every channel is pulling toward the same number instead of competing for credit. Strategy starts with your target CAC and payback period, works backward into which channels can actually hit them, and is revisited monthly against real performance data rather than left to run on autopilot.
What's included
How we approach it
Funnel-first strategy
Channels are chosen and budgeted against one funnel and target CAC, so spend goes where the math works instead of being split evenly out of habit.
Paid campaigns you can attribute
Search and social campaigns are wired to real conversion tracking and, where relevant, revenue — not just impressions and clicks that don't tie back to pipeline.
SEO built for compounding traffic
Technical fixes and content are targeted at the keywords your actual buyers search, building organic traffic that keeps paying off after the campaign budget stops.
Lifecycle and email built in
Nurture, onboarding, and win-back flows are built alongside acquisition so paid traffic isn't the only thing keeping the funnel full month to month.
What you get
- Channel and budget plan tied to a target CAC
- Paid search/social campaign setup and management
- SEO audit and ongoing optimization
- Monthly performance and attribution report
Tech we use for this
Questions
Frequently asked
Both — we set up and run campaigns directly in your ad accounts, with spend and targets agreed upfront.
Have a project in mind?
Tell us what you're building. We'll reply with honest thoughts on scope, timeline, and whether it's a fit — before you commit to anything.